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      By Rena Patton November 24, 2021

      5 Ways to Optimize Your Follow-up Process With Trade Show Leads

      From booth design and setup to long days on the exhibit hall floor, participating in a trade show is a significant effort....


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      Tags: Resources, Post-Show, Trade Shows

      By Rena Patton October 20, 2021

      Exhibit Execution: Maximizing Your Exhibit Space During Your Trade Show

      How do you fit your big trade show goals into just a few square feet of space? One of the biggest challenges of planning your...


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      Tags: Exhibits, Booth Design, Show Logistics,

      By Rena Patton September 22, 2021

      5 Questions to Ask Yourself When Planning Your Next Trade Show

      So you’ve decided to exhibit at an upcoming trade show — now what?


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      By Rena Patton August 18, 2021

      Your Trade Show Audience Is Watching: How to Nurture Future Leads

      The phrase “out of sight, out of mind” can apply to many things in life, but it shouldn’t apply to your marketing strategy.


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      Tags: Trade Shows

      By Rena Patton July 21, 2021

      5 Tips for Nurturing Potential Trade Show Leads Before You Arrive at the Convention Hall

      When does your trade show strategy actually begin? Is it when you finally have your exhibit set up? Or the moment your first...


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      Tags: Exhibit Houses, Trade Shows

      By Rena Patton June 23, 2021

      7 Strategies for Nurturing Your Trade Show Leads to Grow Partnerships

      You have your exhibit. You have your booth staff. You have a plan to bring in new leads at your next event. But do you have a...


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      Tags: Post-Show, Trade Shows