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      By Rena Patton July 21, 2021

      5 Tips for Nurturing Potential Trade Show Leads Before You Arrive at the Convention Hall

      When does your trade show strategy actually begin? Is it when you finally have your exhibit set up? Or the moment your first...


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      Tags: Exhibit Houses, Trade Shows

      By Rena Patton June 23, 2021

      7 Strategies for Nurturing Your Trade Show Leads to Grow Partnerships

      You have your exhibit. You have your booth staff. You have a plan to bring in new leads at your next event. But do you have a...


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      Tags: Post-Show, Trade Shows

      By Rena Patton May 19, 2021

      Best Practices for Booth Design and Art Submission

      Trade show booths are as unique and varied as the businesses that use them. However, the best practices for designing an...


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      Tags: Booth Design

      By Rena Patton April 21, 2021

      Booth Breakdown: Complementary Elements Create a Memorable Experience

      Designing a trade show booth is a surprisingly intricate task. For such a compact space, there are A LOT of elements that go...


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      Tags: Booth Design

      By Rena Patton March 24, 2021

      Building a Better Trade Show Budget

      For decades, trade shows have been a marketing bastion for businesses of all sizes and industries. Budgeting for booth design,...


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      Tags: Show Logistics

      By Rena Patton February 17, 2021

      How to Successfully Prepare for a Trade Show in 2021

      Trade shows this year look a little different than they have in the past. While it’s difficult to abandon the status quo,...


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      Tags: Trade Shows