---
title: backaldrin
description: "Trade Show Booth Case Study: 20x20 custom build island exhibit focused on a soft industrial look"
---

[Exhibit Options | Case Studies ](https://blog.exoptions.com/case-studies)

# [backaldrin](https://blog.exoptions.com/case-studies/backaldrin)

 Written by [Rena Patton](https://blog.exoptions.com/case-studies/author/rena-patton) | Sep 17, 2019 10:54:52 PM

## SPECIFICATIONS:

- Booth Size: [20x20](https://exoptions.com/portfolio/?_sft_post_tag=20x20)
- Type of Exhibit:  Custom [Island](https://exoptions.com/portfolio/?_sft_category=island) Build
- Show: [IBIE](https://exoptions.com/portfolio/?_sft_show=ibie)

<https://exoptions.com/backaldrin/>

<https://exoptions.com/backaldrin/>

<https://exoptions.com/backaldrin/>

<https://exoptions.com/backaldrin/>

<https://exoptions.com/backaldrin/>

## CHALLENGE:

backaldrin International The Kornspitz Company wanted a custom 20x20 island exhibit with a number of specific design elements. 

Unlike many other exhibitors at IBIE, backaldrin wanted us to get creative *without* the use of large pieces of industrial machinery.

We also had to figure out how to construct a structurally-stable booth, while using a single rigging point.

  

## SOLUTION:

We leveraged the build on the metal bracing connecting the arches in order to overcome the stability concerns inherent in using a single rigging point.

We employed the use of arches to give the booth an aesthetically-pleasing, open feel. backaldrin also wanted an elegant, industrial vibe for their booth, so we used two-tone wood grain laminates, faux brick, and powder-coated metal.

Using multi-purpose metal braces, we were able to install overhead spotlights and floating planter boxes on either side of the booth. Other unique features include:

- In-house, hand-painted brick
- Real wheat stocks are hand-placed in the custom planter boxes
- A unique blend of wood grains and metal 
- Industrial look with an open, welcoming feel
- The small details – matching bar tables, wood grain flooring
- Use of two-tone wood throughout the exhibit

 

[View full post](https://blog.exoptions.com/case-studies/backaldrin)

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